{"id":907,"date":"2017-09-03T14:09:33","date_gmt":"2017-09-03T14:09:33","guid":{"rendered":"https:\/\/handsomewolf.ro\/en\/?p=907"},"modified":"2020-02-18T08:02:55","modified_gmt":"2020-02-18T08:02:55","slug":"vienna-ice-coffee","status":"publish","type":"post","link":"https:\/\/handsomewolf.ro\/en\/vienna-ice-coffee\/","title":{"rendered":"Vienna Ice Coffee"},"content":{"rendered":"<p><a href=\"https:\/\/www.adsoftheworld.com\/media\/experiential\/vienna_ice_coffee_romania_smiles_with_vienna_ice_coffee\"><\/p>\n<h2 style=\"text-align: center; font-size: 18px;\">Proiect publicat in galeria<\/h2>\n<p>\t<img decoding=\"async\" style=\"width: 150px; margin: auto; display: block;\" src=\"\/wp-content\/uploads\/2017\/04\/logos-aotw.png\" alt=\"\" \/><br \/>\n<\/a><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>People rarely smile on the street or in traffic.<\/b><\/span><\/p>\n<p class=\"p3\">Often, we see people on the street looking down. We stay in cars, angry at traffic lights, crowded streets or even angry at other drivers.  However, we can\u2019t influence the exterior. And we just get angry.<br \/>\nBut, everything is about attitude. The attitude we have when we can\u2019t face a situation or, if we can change it, we can do it smiling.<\/p>\n<p class=\"p3\">So, we created a campaign and tried an experiment. We offered the drivers a cold and good coffee and they had to offer us\u2026<br \/>\na smile.<br \/>\nWe got over 12.000 of smiles in 7 cities from Romania. <\/p>\n<p class=\"p3\">Romania really smiles! <\/p>\n<p><strong>Media entries<\/strong><\/p>\n<p>With 45.000 views on social media, the campaign was a real success.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>People rarely smile on the street or in traffic. Often, we see people on the street looking down. We stay in cars, angry at traffic lights, crowded streets or even angry at other drivers.  However, we can\u2019t influence the exterior. And we just get angry. But, everything is about attitude. The attitude we have when we can\u2019t face a situation or, if we can change it, we can do it smiling.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-907","post","type-post","status-publish","format-video","hentry","category-bv-en","post_format-post-format-video"],"_links":{"self":[{"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/posts\/907","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/comments?post=907"}],"version-history":[{"count":7,"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/posts\/907\/revisions"}],"predecessor-version":[{"id":1157,"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/posts\/907\/revisions\/1157"}],"wp:attachment":[{"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/media?parent=907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/categories?post=907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/handsomewolf.ro\/en\/wp-json\/wp\/v2\/tags?post=907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}