For the new XDS image, there was necessary the filmmaking in order to demonstrate the company’s know-how, knowing that moving images (video) are over three times more effective than texts or static images.

The shots were made in Arad – in production units and in Bucharest – within an exhibition. We created an interview film with a presentation role of a project from the contracting to the exhibition. The protagonists of the film were Voivu Sferdianu, XDS CEO and director of photography of the client, Foss Marai, one of the most respected wine houses in Italy “l’eccellenza degli Spumanti in Italia e nel mondo”.
The video presents a project from A to Z, presenting in the guise of an interview the competitive XDS advantages, in English language – the most customers being companies of the outside Romania.